I follow him on Instagram, and he's been posting some good stuff. I can't wait to hear some of his cymbals.
Yeah. Nothing to do with music or drumming. Which isn’t always necessarily a bad thing but it usually means a very dry corp approach and implanting changes that alienate the core user base. A company like Gillette operate very differently and their messaging tends to be over the top corporate. If zildjian is in financial problems, which it could be, this guy could bring operational efficiencies and discipline to cut costs, streamline, etc. and that’s all good. Assuming he steps away once that work is done to bring back the soul of what makes zildjian a brand drummers identify with.“Equally important, John’s previous management and leadership experience with leading brands such as Gillette, Ocean Spray, and IdeaPaint,
together with his interpersonal style have allowed him to quickly assimilate into our unique culture and the music industry.”
Interesting background.
I just listened to this podcast and really enjoyed it.
Ask and ye shall receive:Be crazy if he started his own company
That was an excellent podcast.I just listened to this podcast and really enjoyed it.
This is somewhat surprising, since I found some of Z's latest offering interesting and it felt to me (IMO, please don't shoot) like they were finally getting ready to reclaim that leadership position they'd lost so long ago.That’s a pretty high profile and ‘hard to replace’ position to just cut loose... coupled with the other high level A&R trimmings, it seems a pretty big restructuring is either in effect, or about to be
Curious what that means for future offerings/general company direction
... Also, I don't know how old he is but unless he started working at Zildjian when he was a sperm he looks at LEAST a decade younger than his actual age!
I still dont understand what this is"Curious what that means for future offerings/general company direction"
So far... this:
Ahem.
Marketing tie-in with a skateboard company.I still dont understand what this is
Thanks! I guess that’s how I know I’m oldMarketing tie-in with a skateboard company.
I'm 70, but my former stepson was a skater and the company I used to work for did lots of cross-promotions like that.Thanks! I guess that’s how I know I’m old
So with this cross promotion, does Zildjian change its slogan to "The only serious-ish choice"?Thanks! I guess that’s how I know I’m old